📈Pagedeck Analytics
Starting Sep. 25, 2025, the A/B testing dashboard will show Pagedeck Analytics data. Your historical test data is available in GA4. Follow our guide below to view ↓
Pagedeck Analytics gives you reliable, real-time performance data for your landing page funnels.
Pagedeck Analytics gives you built‑in insights into how your landing pages perform — without relying on external tracking tools like GA4.
You must install the Pagedeck Analytics pixel on Shopify to enable conversion tracking for the account-wide dashboard and A/B test dashboard.
How to Install Pagedeck Analytics in 60 seconds
1/ From the Pagedeck dashboard, click on the brand you want to set up analytics for. 2/ Click on the Page Analytics (or A/B tests module) at the top of your dashboard. 3/ Click the Tracking Setup button 4/ Copy your unique pixel code 5/ Log into Shopify, and click on Settings in the lower left corner 6/ Select the Customer Events option 7/ Choose Add Custom Pixel 8/ Paste in your tracking pixel, and hit Save 9/ Click the Connect button to activate your pixel
Using the Analytics Dashboard
Filters and Date Range
Use the controls at the top of the dashboard to:
Filter pages you want included in reports.
Adjust the date range to analyze performance for specific campaigns or test periods.
Performance Overview
The top section of the dashboard provides aggregated performance metrics for all selected landing pages, including:
Visitors and Page Views
Click‑Through Rate (CTR)
Conversions and Revenue
Conversion Rate
Graphs and Trends
Interactive charts display performance over time:
Visitors & Page Views tab
Conversions & Revenue tab
Engagement tab (Conversion Rate and Click‑Through Rate)
Per‑Page Breakdown
At the bottom of the dashboard, a detailed table lists all landing pages currently receiving traffic. Each page entry includes its own metrics:
Visitors, Page Views, and Average View Duration
External Clicks and CTR
Total Conversions and Conversion Rate
Total Revenue and Average Order Value
How to view your historical A/B test data in GA4
If you had A/B tests running before our transition to Pagedeck Analytics, your data is not lost. Please email [email protected] if you have any concerns. To view your existing test data:
1/ Log into GA4 - from the Reports tab in the left sidebar, go to Engagement and access the Landing Page report
2/ Look at the date range on your test, and set the GA4 date range to the same time period.
3/ Right above your date range in Pagedeck, find the URL slug used to split traffic for the test
4/ In the report search bar, search for the test using the format: "{test-url-slug}/ab". Pagedeck adds the /ab parameter to your GA4 reports so you can distinguish test pages from the original LP
You will see your two test variants in the table below.
If you need to access additional metrics on this page, you can hit the pencil icon in the upper right corner to edit the report.
Try these useful metrics:
Total Revenue
eCommerce Purchases
Session Key Event Rate (Conversion rate)
Average Purchase Revenue (AOV)
Average Purchase Revenue Per User (Revenue per user)
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